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Semi-structured interviews were conducted with a purposive sample of school officials. Data from the interviews were coded and thematic analysis conducted.Results Two years following a voluntary pledge, the company's carbonated SSBs were available for sale in 54% (CI 45-63%) of schools with tuck shops and advertised in 31% (CI 25-39%). Qualitative interviews revealed a complex landscape of actors within schools, which, combined with indifference or resistance to the pledge, may have contributed to the continued availability of SSBs.Conc