https://www.selleckchem.com/products/ew-7197.html
Organizational citizenship behaviors (OCBs) - behaviors not formally required or rewarded by the organization, but which promote its effectiveness - can be directed at coworkers, the organization itself or other stakeholders. OCBs directed at customers (customer-oriented citizenship behavior or OCBC) have received surprisingly little attention. Preliminary studies examined the unique contribution that OCBCs make in terms of perceived service quality and customer loyalty. In the current study, OCBCs were conceptualized in terms of supply
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