India’s Craze for Hyper Casual Games: Popularity, Market Trends, and Monetization Strategies
India’s mobile gaming market is a billion-strong party, and hyper casual games are the hottest dish on the menu. Think easy-to-learn mechanics, lightning-fast rounds, and instant gratification – all perfectly suited for short bursts of play. No wonder, a staggering 25% of all game downloads globally are hyper casual, and India is a key player in this culinary conquest.
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