Now that you’re armed with an arsenal of free fonts, let’s talk strategy. Here are some expert tips to help you wield your new typographic weapons with finesse:
Pair with Purpose: Think of fonts like a dynamic duo – they should complement each other. Try pairing a bold sans serif headline with a readable serif body text for a classic look that never goes out of style.
Prioritize Legibility: A font might look stunning at 72pt, but how does it hold up on a smartphone screen? Test your chosen fonts across different devices and sizes before committing.
Match the Mood: Your font should be the wingman to your brand’s personality. A playful script might be perfect for a children’s toy store, but it could raise eyebrows if used for a law firm’s website.
Limit Your Selection: When it comes to fonts, sometimes less is more. Stick to 2-3 fonts per project to keep things looking sleek and cohesive. Too many fonts can make your design look like a typographic zoo.
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