Maximising ROI with the Customer Lifecycle Marketing Approach
When companies fully adopt the customer lifecycle marketing approach they are able to create targeted marketing messages for each and every stage of a customer's lifecycle. The customer lifecycle marketing approach means making the purchase straightforward through continual engagement. With a clearly defined customer lifecycle framework in place, businesses are better placed to upsell their products and services, and retain their customers over a longer period of time. Read full blog about customer lifecycle marketing here - https://meddicc.blogspot.com/2....023/09/maximising-ro